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An Adventure Series that Includes Photographic Mayhem.

 

The Lost Treasure of Leonardo Da Vinci

Sunday, June 6th, 2010

Leonardo Da Vinci was okay. I mean, he had a genuine creative streak. He reminds me quite a bit of my Uncle Abe Lebobsky who use to sing me songs about pickles and gum wrappers when I was five years old. However, Da Vinci, unlike Uncle Abe, was quite the inventive sort. Plus, he had mastered a few techniques when it came to the execution of various (art) mediums. I mean… he could draw like a son of a gun. Painted like an animal. He spent a lot of his time at “the office” coming up with fantastic concepts. Leonardo was pretty tweaked.

Da_Vinci_Chalice_Marc_Blake_a_photographer_from_Fresno

What do you think about when you hear the name Da Vinci. Mona Lisa? The Last Supper? A flying machine and some other inventions that were (apparently) before their time? Sure! Who wouldn’t think these things. Of course now days people would also answer, “The Da Vinci Code.”

Da Vinci was quite the entertainer when it came to producing amazing work and interpretations of his ideas on the life of the times. Lot a religious stuff was going on then. One of his biggest clients was the church – probably “or else!”

Did you ever stop to think about what kind of family man Da Vinci was? Likely not. Well, let me make it clear that I’m not going down that “canvas” in this article – but it does make you wonder why you never see titles like, “Da Vinci Was My Daddy” or “Uncle Da Vinci Taught Me to Cook.”

Let’s talk, not about his paintings, sketches, Codex or inventions. Let’s talk, instead about his carving. Let’s talk about his chalice. I must mention that like most of my blogs talk of the chalice is just a disguise to discuss other matters.

When (young) Leonardo was studying to be an artist while an apprentice of Andrea de Verrachio he (apparently) produced a silver chalice. This chalice was adorned with Da Vinci’s whimsical and philosophical overtones of swirling wind and water. Then there are the angels, playing music. Maybe it was from work like this that Donovan got the idea for “Wear Your Love Like Heaven.” I’m certain that this kind of work influenced Paul McCartney. Just check out his (church) song, “Warm and Beautiful” to see what I mean. I think that his artistic interpretation of these elements married the two together in a similar display of interwinding curves and flowing lines. Yet Da Vinci, the scientist, was determined to break free of the artistic feel and inject into his work a knowledge and understanding of nature and how it plays with us in our lives and in our environment.

Da Vinci was influenced by the religious substrate that provided purpose as well. This was part of his Holy Trinity: Religion, Science and Creativity.

The religious element provided the theme for much of Da Vinci’s work. His earliest known work, the Da Vinci Chalice, exemplifies his Holy Trinity approach which dominated his production schedules.

The scientific element provided the nature which authenticated shape and form making sense for the elements that would be used in his work.

The creativity is his interpretation. His song written and performed by him in a way that, like all “songwriters,” made him unique.

The Da Vinci Chalice is a fine example of all these elements assembled by the hand of Leonardo, then carved and cast into the sea of masterful eternity.

The chalice, made of precious metals, was lost at sea then found only a few years ago. Some would dispute that this incredible work was struck by the hands of Da Vinci himself. Others would argue that every nuance, whether subtle or suggestive, about the chalice mandates that no other person would even be able to produce a work of this grandeur. Da Vinci’s hidden marks are on the work as well.

Fort_Lauderdale_02_Marc_Blake_a_photographer_from_Fresno

I’m in route across the United States with time on the plane to write this blog. My destination is the vault of a private collector to photograph the lost treasure of Leonardo Da Vinci – The Da Vinci Chalice. I’ll also be video taping a 360 degree clip of the work. I’m commissioned for this project by an organization that produces religiously oriented art and other products for organizations to use to raise funds.

Fort_Lauderdale_03_Marc_Blake_a_photographer_from_Fresno

Finding the chalice, buried at sea off the coast of Florida is a good start for another angle of a Da Vinci Code episode. That the chalice found me to become a modern day instrument to document this great and masterful work is the story I tell herein.

The images on the chalice tell a story. It doesn’t much matter that it is a chalice. The story is what matters. So without discounting anything I’ve written thus far I will begin my story.

It starts a number of years ago when I was in England. I was on the very south tip of the country in Devon. I was left alone in a private loft holding and playing a Fender Stratocaster guitar that was played and signed by George Harrison, Eric Clapton, Frank Zappa, Stephen Stills, Buddy Guy, Steve Miller, Keith Richards, Robin Trower, Jeff Lynne, Roy Rogers, Dweezil Zappa, Eric Clapton, Mark Knopfler, Paul Rodgers, Dick Dale, Nils Lofgren, Richie Sambora, Bonnie Raitt, Bill Schults, Alan Rogan, Yngwie Malmsteen and others.

Fender Stratocaster Curves Guitar

My job was to photograph the guitar as a follow up to the documentary that was produced about The History of Fender Stratocasters on their 40th anniversary.

Fender Stratocaster Curves Guitar

George Harrison takes time for a snapshot with one of the project producers

Fender Stratocaster Curves Guitar

Detail (pick guard) with a number of artists signatures.

In the new morning I’ll be holding artwork by Leonardo Da Vinci. Last week I was holding a dessert (gourmet cupcake) produced by my wife (another artistic genius). I played that guitar and reflected in deep thoughts as to the rich history it held by the accomplished artists through whose hands it passed. I’ll be holding the chalice and reflecting on the great master whose hands birthed this silver church vessel about four centuries ago. I ate the cupcake.

Each experience left me with something very rich inside. If you don’t care about art, music or cupcakes there is no rich reward for you to enjoy. If you do, than perhaps you can feel some of what I get to feel when I try to translate the message of the chalice with its flowing lines representing life and nature in the purity and innocence of fine metals.

Our lives are a precious metal that are capable of remaining pure and are often adorned by those with whom we interact – our family, our friends, even our enemies, but most of all our own ability to allow what is around us to carve it’s messages and meanings into our surface that we might reflect and share the swirling lines of the wind and waters of time.

The trip was a success and the images and video clips were ready for me to work with.

When I returned home, my seven year old grand daughter came to spend the night and was hanging out in my office while I was doing some post production work on the images for the Da Vinci project. She’s been by my side through a wide variety of projects during “post.” She’s seen me working on pictures of renowned politicians, musicians, behind the scenes at airports, movie stars at world premieres and has scene cartoons and TV commercials that haven’t even hit the networks yet. She asked my wife, “is Marc famous?” I overheard this and told her, “ya… kind of!”

What she didn’t know when I answered her was that for me to sense how impressed she was with me was so valuable, for that moment, I was (feeling) famous. Another etching onto my life. One of the best to come my way in a long time.

So the lost treasure that I have discovered and the message that I have received from the work on the chalice is about the flowing lines of life that are all around us to interweave their way into our psyche and paint and carve us, much like the work of the great masters, with a series of messages for us to interpret and use to expand our vision and continue to enjoy the journey.

Is the lost treasure, “the Da Vinci Chalice” truly the first masterpiece of Leonardo? Only Da Vinci could tell us. Rest assured that is not going to happen.

Once the piece goes through some metallurgy testing and a little carbon dating one thing that can be certified is the combination (percentages) of gold, silver, copper, nickel and whatever other metals are contained in the casting. This information can be check with a database that provides evidence about what combinations of metals the artists were using in the various cities of Europe during precise dates.

That kind of documentation and evidence will be dependable and extremely indisputable. The forms on the chalice are certainly representative of the early work that Da Vinci himself would have carved. If the metals used and the time stamp for this piece of art align with the work that was being created in Leonardo’s or Verrachio’s studio then there is really no one who has any more authority on the topic to claim otherwise.

Sending New Energy

Friday, January 1st, 2010

Ready?

Sending New Energy - New Years 2010 photo by Marc Blake, a photographer from Fresno

By now we’ve resolved that we’re up for trying again to get it right. Like the cargo ship pictured above, we’re loaded up and headed out to the sea of life seeking adventure and good fortune beginning on this new year’s day of 2010.

I was a young songwriter when I wrote these lyrics to one of my compositions entitled, “The Peaceful Ship.”

The Peaceful Ship.
Strong with tradition
yet open to a new sea of ideas
where gulls make leave their pleasant homes.

It was about being willing to take risks and go outside our comfort zones (a.k.a. laziness and status quo) in order to find ways to enhance ourselves and hopefully those we come into contact with. A lofty task for a fifteen year old? Not so much. I think it more risky to be willing to expose one’s feelings in such an uncontrolled public forum as the Internet. At the risk of even one person “getting it,” I put myself at risk.

My good friend and talented professional musician-buddy Dan Bates told me that even when playing gigs in clubs where the house (number of people in the room) is small, the music your putting out there will affect someone in a positive way. He went on to say, “that counts!” Yeah Dan.

Lighting [for] the Masses

Sunday, November 15th, 2009

photo by MarcBlakePhotography.com
Kenny Hall: Old Time Musician

photo by MarcBlakePhotography.com
Marc Blake on assignment producing training videos.

I was commissioned to create video and to photograph a tribute concert for a renowned musician. The California Endowment for the Arts sponsored a filmmaker to produce a documentary about a living legend named, “Kenny Hall.” This event was the debut of that film. Born blind, Kenny, now 80 years old is still going strong. He is literally a living archive of what is known as “Old Time Music.” You can sample the sound of Old Time Music at Kenny’s website. Kenny knows about 1300 songs that he can perform on demand – each with a story about where and when he learned it. He’s a fascinating artist. Kenny also hikes, blind, in the Sierra Nevada and knows his way around 100′s of trails. He snaps his fingers and sends out a radar signal which he uses to navigate safely.

The concert/event took place at an auditorium in Central California housed in the Fresno Art Museum. I knew that I’d need to light up a dozen or more musicians (on stage). I recalled using Westcott’s Apollo and Halo light modifiers when I was doing a project at the State Capital with California Governor Schwarzenegger.

I’m all about portability. Nothing is nicer than getting slam-dunk pro results with a minimal amount of gear. So, I loaded up a Westcott carry case with two light stands, a couple of umbrella adapters, a Halo Mono and an Apollo. I grabbed my camera bag (equipped with a few Nikon SB900 Speedlights) and was ready to go. I also brought some video gear… but that’s another article all together.

photo by MarcBlakePhotography.com

I simply set up the Apollo off one corner of the stage so as to not block any seats and the Halo Mono at the opposite corner. I pushed the light source up nice and high – about 10′ on those dependable Westcott large stands. I used the umbrella adapter to tilt the mofifier downward a bit and aimed it toward center stage. Each modifier was equipped with a Nikon Speedlight. I was able to control my exposure values from the commander unit on my camera.

photo by MarcBlakePhotography.com
The Westcott Apollo is seen here lighting up a huge stage without intruding on the room.

NOTE: The Halo-Mono allows the Speedlight’s infrared sensor to be exposed since it sits outside the modifier itself. The flash shoots its light through the diffuser from the back. I used a remote trigger (Skyport) on the strobe I had mounted on the Apollo modifier since that strobe unit sits inside and behind the Apollo’s front diffuser. In this configuration, my commander wouldn’t be able to trigger that flash unit remotely.

photo by MarcBlakePhotography.com
My Halo was the real star at this concert (for me anyway)! Meanwhile, look at all the light the Apollo, standing behind me from this angle, was throwing out – WOW!

I used a 2:1 lighting ratio with the Halo and Apollo to create a nice portrait-like lighting set up. Now, how can I explain how much light these two units and modifiers produced? Ah… how about a picture or two?

photo by MarcBlakePhotography.com
I moved my Westcott Halo-Mono just to the right side of my camera to light this after-concert group shot. The design of the Mono as a shoot-through light modifier cast enough light for a group two or three times this size. When I was finished, I folded it up with its umbrella-like mechanism, grabbed the light stand, stowed my camera and was on my way. Fast and portable.

photo by MarcBlakePhotography.com
This demonstrates how high up I was able to place the Halo Mono on a large Westcott stand. I was “sold” on using Halo’s when traveling with David Ziser (Wedding Photographer Master Trainer). It’s his favorite light modifier and I sure see why! Also, because of the silver lining and black(out) back I had a plenty of light and my audience was NOT blinded by the strobe’s flashes.

I enjoyed the rim lighting that I was getting when taking a few shots of those in the audience with the Halo as a backlight.
photo by MarcBlakePhotography.com
Marta Hall – Kenny’s wife of over 30 years. (very proud of her husband)

photo by MarcBlakePhotography.com
Larry Hanks – The world’s most famous Jaw Harpist.

All in all it was a great and rare musical evening and my client will be thrilled with the wonderful photos I was able to create thanks to the unobtrusive and powerful light I had in place – Thanks Westcott!

The (other) American Eagle

Tuesday, September 22nd, 2009

I could list the wildlife photographers for you that are renowned for their amazing images in nature. Typically their photos are captured under the most demanding conditions. But I wonʼt! However, letʼs agree that their patience, endurance, intuition and talent deserves two thumbs up!

The other day I took to the field to do whatever it would take to photograph my first American Eagle. This was no casual effort by the way. I had escorts and was required to be cleared for this assignment by security.

This American Eagle was a “Regional Jet” operated for American Airlines by American Eagle Airlines. This eagle would land and rise again with the help of a dedicated captain, his cabin crew and a ground crew – all of whom know no limits when it comes to making your experience the best it can be. You, by the way, are the passenger on this journey.

My assignment came to me when I learned of the quality of work this crew provides – all of which was stimulated primarily by a key factor, “a superb safety record.”

Location: Fresno Yosemite international Airport

Weather: Are you kidding me?

The weather in central California has been 100° plus or minus for the past two months – without missing a beat of blazing sunlight.

When I awoke on this morning my room seem darker than normal. “No way!” This was the thought that jumped into my mind when I realized, yes, “way,” it was raining.

Did the weather controllers not understand my assignment?

My American Eagle is a plane and its crew, not a bird and its nest out in the wilderness. So be it.

“Canʼt use my Westcott umbrellas now with this wind,” I determined.

That was okay because I quickly decided to use a new methodology which left me shooting from the hip. Iʼll bring my own sunlight in the form of a number of Nikon strobes and implement Nikonʼs creative lighting system (CLS). The advantage of this system is that a number of strobes can be placed in and around the scene, then triggered and controlled by a commander unit from the camera. This gives me the opportunity to have light fall wherever I decide.

It was time to load my gear and get to the location. Upon my arrival, American Eagle’s General Manager, Jeffrey Asbury, had one of his ground crew supervisors meet me at the ticket counter. They escorted my assistant, Mark Wojdylak, and I through security and out to the airfield. We established a staging area for my photo gear and began setting up the first shot.

While setting up lights from scene to scene, creating images, the rain increased to a point where I was concerned about my gear. My assistant, Mark, an avid fan of wildlife photography, assured me that this is tough gear and shy of a torrential downpour I have nothing to worry about. Then he handed me a soft towel so I could wipe the lens on my camera and continue my work.

A number of scenarios were staged, then captured. Here is one photograph that has the potential of being a useful shot. However, there really are a number of things about this photograph that could be improved. I’ll speak about that in a moment.

Jeremy Torre, Station Agent, American Airlines/American Eagle - photo by Marc Blake

Pictured above is station agent Jeremy Torre. I asked Jeremy to stand boldly then positioned myself below eye level to capture some of the jetway overhead. I also aligned myself to include a number of strategic items in this composition. Iʼll point these out.

First and most obvious, of course is the American Airlines logo. Next in the distance is the red and white checkered wall and also the gate number on a distant jetway.

In terms of composition, I took advantage of repetitious shapes and angles to help provide this image with an inherent natural motion. Notice the angle of the jetway and how it matches the angle of the lift arms. Notice the angle of the orange hydraulic push on the extreme right side of the image. See how it matches the angle of the “A” on the first letter of the American Airlines icon?

Notice also that the handle protruding up in front of Jeremy and the entry area of the lift repeat angles. I also took time positioning the two orange ground markers in the opening of the lift’s entryway. These, too, actually repeat the two “A’s” in the logo.

The last thing to notice is that the subject [Jeremy] in this image is completely surrounded by open space – in this case the gray cloudy sky.

In photography, gray is good because it complements anything in the entire color spectrum. In fact, Photoshop users, if youʼre not using a gray background on the user interface of your installation of Photoshop, bookmark your location on this article now, then go change it to gray because any other color is throwing off your ability to render images accurately. Go ahead… I’ll wait!

“Oh, how do you make that change?” Sure, I’ll help.

To change the color of the background in Photoshop CS4 go to the interface section in Photoshop’s preferences and change your standard screen mode to gray. If you have a document open and the color surrounding your document is not gray, simply right click in the area surrounding your document, within the boundaries of your document window, and choose gray. Alternatively, you can select a medium or darker tone of gray from your color swatches, then select your bucket tool (keyboard shortcut G or shift G to toggle between the gradient tool and the bucket fill tool) and click in the area surrounding your document while holding the shift key. That will fill that area with your foreground color (gray).

Back to this example image.

You might look at this photograph, consider my numerous composition notes and think itʼs a bunch of hogwash. In defense of creating easy to look at photographs imagine a bunch of busy clutter behind the subject. What good would that do anyone? There actually is a controlling flow and motion to this image. This helps the eyes to look at the picture and keep the viewer’s attention. Even the position of Jeremyʼs arms have a purposely classical styling. Arms positions were a huge thing in Baroque painting, heavily (and exaggeratedly) used by the great masters during the Renaissance. There are directional patterns inherent in this composition that control the viewers eyes. This is all carefully calculated and contrived.

Now letʼs talk about whatʼs wrong with this photograph because there are a number of things going on that are just atrocious. First of all the American Airlines logo is faded from the UV penetration of the sun and that wonʼt do. Next, as much as I love that red ball cap and appreciate a dedicated sports fan, I would sure like to see an American Airlines logo in place there instead. The hand written felt marker name on the safety vest is not going to work for me either.

Iʼd like to see a little more light in the eyes. Iʼd also like to see a cleaner, less weathered, lift. I donʼt mind all the open space in the sky but it might be fun to bump up the contrast and density of the clouds a little bit. Finally, we might even play with some contrived lens flare. This (Photoshop) filter is one that we must be very careful with and never overuse. I have a feeling we can pull something interesting off using lens flare on this photograph though.

In Part II of this article, I’ll walk you through all of the steps I use in post production so we can see just how great we can make this image look.

I assure you the difference will be amazing and Photoshop users will really enjoy the techniques I use to make it happen.

For now, please fasten your seat belts and have a great flight!

Life is Not a Game (Yes it is)

Sunday, August 23rd, 2009

I spent most of my time on Saturday on the gridiron. It was intense. There was intense humidity. There were intense coaches hollering, intensely, at intense players. There was sweat and grit and intense pressure. “Just win!” That was the bottom line. Set your objectives and make it happen.

On the Grid Iron. Sunnyside High School Football field with the Clovis West Eagles. Photo by Marc Blake

Do you have the attitude to win the game? “I’m going to have that. Whatever it takes, I’m going to have that.” Would you be caught (alive) making a comment like that? If your answer was affirmative than perhaps you have a chance to win.

The gridiron I was on was saturated (intensely) with 9 year olds.

The PhotograTrooper: Adventure Number Two

Monday, June 22nd, 2009

An undisclosed camera manufacturer whose name sounds like “Mikon” ordered a freighter-full of TD5 lighting kits for a project that they are sponsoring with Nikon Professional photographer Marc Blake.

Apparently Blake has plans to light the entire Great Wall of China with Westcott lighting gear. In a recent interview, Blake indicated that he’s going to be using the photograph for his Westcott Endorsed Pro page scheduled to be online in about three weeks. He continued to say that he’s a little concerned about his 14mm wide angle lens getting the entire Wall in the frame with one shot and might have to seam together two or three exposures.

The shipment left for China on the USS Westcott Saturday and is expected to dock in Hong Kong in about 15 days.

Blake’s Chinese liaison, Mark Wojdylak is traveling with the freighter to clear the shipment through Chinese customs. Apparently, Wojdylak has officials in his hip pocket to make things happen that, well, let’s just say normally wouldn’t!

U.S.S. Westcott

PhotograTrooper: (a new series pilot) Governor Schwarzenegger & My Westcott Way

Friday, June 5th, 2009

One of my clients commissioned me to be in Sacramento to cover an energy-oriented event being headlined by California Governor Arnold Schwarzenegger. “How perfect was this?” I thought to myself! I need to be 20 miles from downtown Sacramento on Friday to kick off the Pablo Cruise summer tour and have just been invited to Sacramento for a Thursday gig. Perfect! Hmmm… a dream travel schedule. “Hey, it COULD happen!” (and has).

California Governor Arnold Schwarzenegger
California Governor Arnold Schwarzenegger
photo by Marc Blake

I had enough time to think about my photographic assignment and knew that I did not want to travel all this distance to simply be one of the many photo journalist that will certainly be at this news conference. I also knew, being well-versed as a photographer in the entertainment industry, that it would be next to impossible to obtain any “bad” photos of the internationally renowned actor-turned-politician Governator. One of the reasons that movie stars are movie stars is because they look great in front of the camera. Photogenic happens! The easiest part of planning for this assignment would be to grab a few nice “snapshots” of the Governor.

California Governor Arnold Schwarzenegger
photo by Marc Blake

California Governor Arnold Schwarzenegger
photo by Marc Blake

I wanted to achieve more while there and that is where I spent my time pre-visualizing what I might be (more) prepared for during my visit to the State Capitol building. It took only a moment to realize that I would be wise to bring a lightweight portable (portrait) studio with me… and that is exactly what I did.

I grabbed a strategic array of my F.J. Westcott lighting gear to fill the bill.

I knew there’d be some footwork involved getting around the Capitol so the specifications for my load list included a system that was small (to carry) but powerful. This meant using my Nikon Speedlights – modifying the light with a Westcott Halo and umbrella – positioning this wireless lighting solution with small Westcott stands. In effect, I could use an on-camera strobe as a master device that triggers a main and fill light spread with a soft studio-type flow of controllable light as needed.

Marc Blake's Portable Westcott Studio Rig
On location at the California State Capitol with my “PhotograTrooper Portable Westcott Studio Rig”
photo by Marc Blake

This solution was perfect, portable and flew through security without a hitch. Speaking of security… I want to take a moment to acknowledge and thank the wonderful staff that “does” secure the State Capitol including members of the California Highway Patrol, the entrance security screening team and the Governor’s Secret Service members. A special thanks goes out to Officer Simone who secures the Office of the Governor and the administrative staff.

The incredible sculpture found on the 1st floor of the Rotunda of the Capitol is a main stop for all visitors to this historic building in Sacramento. Without a doubt, millions of “snapshots” are taken at the statues each year. Finally, my pre-visualized game plan was unfolding and I was (well) prepared to record this showpiece with my portable Westcott studio.

Click on the link above to learn more about Columbus’ Last Appeal to Queen Isabella from the official web site. Also, while there, please note that, with all due respect to the photographer and images that are displayed, that they DID NOT use “their” Westcott portable studio to photograph the marble icon for their publication needs.

Marc Blake's Portable Westcott Studio Rig
Queen Isabella (detail): Notice that the earring on the Queen’s left ear appears both as a bird and an angel. This is a tour guide highlight. Thanks goes out to my friend and photographic lighting genius David Ziser from whom I learned this dramatic lighting setup.
photo by Marc Blake

Marc Blake's Portable Westcott Studio Rig
Overview of my actual lighting setup. Simple but VERY effective.
photo by Marc Blake

All in all, the day was great. I was very pleased with the efforts I made and even more pleased to be able to grab a Westcott 24″ small travel bag loaded with 2 small stands, an umbrella, a Halo, two umbrella adapters and a small roll of gaffers tape and, along with my rolling camera bag, be able to arrive to my location, not winded, and set up a professional studio in less than five minutes. My Westcott gear weighed about 2 pounds, if that, by the way. Sweet!

Marc Blake's Portable Westcott Studio Rig
It was no surprise that the official tour guide service connected with me on location to request copies of my photos in the Rotunda, including shots of their school children tours.
photo by Marc Blake

Notice the enormous amount of light that is cast from 1 Westcott Halo and 1 Nikon Speedlight. It’s actually flooding the entire room with even and soft light. Perfect!

The photographs I took in the Governor’s office with my clients was pretty cool “gig-wise.” The photographs I took in the Rotunda with my portable studio was the highlight of my day because I had one of the most beautiful studios one could possibly imagine to work in.

If I were assigned to photograph the entire room, I would have placed Westcott softboxes and other light modifiers in (other) strategic locations to create calculated glows of luminosity in all the right places of this pristine interior. Hey! Those years of shooting the Architectural Digest type interiors for interior designers with 4×5 cameras and tons of not-so-portable lighting is paying off.

Another one of my clients, who has become a very dear friend, is talking to me about coming to Italy later in the year to do photographic and video work on a variety of business projects. If this assignment does come to fruition I’ll be including a much wider array of Westcott gear so that I can take complete control of the images I’d create while there. The beauty of Westcott’s lighting products are that: 1) they all fold down to very small sizes-lightboxes are quickly assembled and stowed, 2) the varieties of sizes and shapes are optimal for any assignment, 3) and this is huge – their Spiderlite lighting system using cool temperature high intensity daylight balanced fluorescent lamps are perfect solution for photography and even better for my video lighting requirements. I love it!